The Fighting Season Trailer
THE CHALLENGE
Generate interest in a docu-series about the war in Afghanistan at a time when viewers might not want to hear about it.
MY STRATEGY
I focused the trailer on the day-to-day human realities of the American service members on the ground, and tried to keep building dramatic intensity up until the very end of the trailer.
CREDITS
Producer/Editor: Gary Nardino // Creative Director: Kelly Beck // Sound Mix: Julie Morgan
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