THE CHALLENGE

Communicate the tone and genre of the series as quickly and efficiently as possible.

MY STRATEGY

For this violent true-crime series, I decided it would be much more powerful to make the teaser quiet - with just solo instrumental music and a few soft elements of atmospheric sound design.  The graphic card in the middle tells the audience everything else they need to know.

CREDITS

Producer/Editor: Gary Nardino // Creative Director: Murphy Gilson // Sound Mix: Julie Morgan